Insights For Tech Vendors
Of all of the conversations I have with HR technology vendors, one of the most frequently recurring is about how and why they might want to work with HR technology market analysts, influencers, and advisors. Whether the conversation is with a startup or an established...
Talemetry and HealthcareSource Partnership Reflects Trends Identified In Recent #HRWINS Employer Research The timing of the announcement that HealthcareSource is integrating its talent acquisition and talent management platform with Talemetry's recruitment marketing...
I was recently joined on the InfluenceHR stage by my partners in the HR Federation, Madeline Laurano, Trish McFarlane, and Ben Eubanks. The four of us come together as the HR Federation to collaborate as independent HR tech market analysts. While we still offer our...
In two months the big show for HR technology practitioners and vendors takes place in Las Vegas. The annual HR Technology Conference and Exposition™. It's the big show. The industry's main event. For a few days, the global HR technology community converges in one...
The writing is on the wall. Everywhere I go. Conversion rates are slipping. Buying behavior is changing. The content marketing is working, but the sales people can't turn the leads into opportunities. HR technology sales teams are trying to have the conversations that...
Developing a successful technology product is hard. One of the most difficult things along the way is balancing the pull from new, and possibly bigger customers, to extend your product in ways that distract you from your original brand promise to early customers. I...
How Tech Vendors Work With Us
The work we do with vendors varies based on the size and stage of your business. Engagements range from free annual or semi-annual briefings that inform the HRWins lists of innovators and the insights we provide employers, to on-going low touch advisory relationships, content sponsorships, or more strategic advisory/consulting engagements. We work both on a project and retainer basis. All of our work is informed by our research and experience as a practitioner and HR tech vendor executive.
Content & Advisory
- HRWins Lists
- Semi or Annual Briefings
- HRWins eBooks
- HRWins Infographs
- Guest on HR MarketWatch Podcast
- HRWins Reports
- HRWins eBooks
- HRwins Infographs
- HRMarketWatch Podcast
- HRWins Webinars
- HR Roundtable Discussions
- On-site video Interviews
- Product marketing
- Market landscape
- Sales and Marketing Team Market Education
- Analyst & Influencer Strategy and Relations
- Content/Thought Leadership Strategy
- Project and Retainer based
- Keynote and Individual Presentations
- Panel Moderator or Participant
- Event MC
- Board Meetings
- Internal Team Presentations