Insights For Tech Vendors
Platform or point solution? It's a dilemma shared by both those using HR technology and those creating it. For HR technology customers, the wrong decision can mean a terrible user experience, limited adoption, and myriad of issues related to that downstream in the...
There is a place where HR feels more like the business of getting work done and less like the compliance police. That place is in companies with between 100 and 5000 employees. The larger shops in what we call the Small to Medium Size Business (SMB) segment. In...
People don't buy the way they used to. They don't have to. They don't have to sign up to a vendors process to learn about a product. This is especially true in B2B HR technology. Today the buyer completes 70% of their process before they contact a vendor. They...
How Tech Vendors Work With Us
The work we do with vendors varies based on the size and stage of your business. Engagements range from free annual or semi-annual briefings that inform the HRWins lists of innovators and the insights we provide employers, to on-going low touch advisory relationships, content sponsorships, or more strategic advisory/consulting engagements. We work both on a project and retainer basis. All of our work is informed by our research and experience as a practitioner and HR tech vendor executive.
Content & Advisory
- HRWins Lists
- Semi or Annual Briefings
- HRWins eBooks
- HRWins Infographs
- Guest on HR MarketWatch Podcast
- HRWins Reports
- HRWins eBooks
- HRwins Infographs
- HRMarketWatch Podcast
- HRWins Webinars
- HR Roundtable Discussions
- On-site video Interviews
- Product marketing
- Market landscape
- Sales and Marketing Team Market Education
- Analyst & Influencer Strategy and Relations
- Content/Thought Leadership Strategy
- Project and Retainer based
- Keynote and Individual Presentations
- Panel Moderator or Participant
- Event MC
- Board Meetings
- Internal Team Presentations